VSL Part One: Intro (Dental)
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PART ONE: INTRO
[Runs about 5 minutes]
[VISUAL: Neema to camera, clean background.]
If you run a dental practice, and your chairs are not full
every single week,
give me the next thirty minutes.
Because I want to show you something.
Twelve months from now, you are still going to be running your
practice.
That part is not in question.
The only question is whether it looks any different than it does
today.
[Pause]
I helped a dentist right here in Vancouver add nearly ninety new
patients to his practice in a single year.
Now let me do some quick math with you,
because this is the part that matters.
[DRAW: start the napkin math on the iPad]
One Invisalign case is worth about four to five thousand dollars.
Let's be conservative and call it four.
So picture adding ninety new patients in a year,
and even a handful of them take on a high value case
like Invisalign or an implant.
At four thousand dollars a case, it does not take many before
you are looking at real money.
Ninety cases at four thousand dollars is three hundred and sixty thousand
dollars.
Now I am not going to pretend every new patient is a
big case.
They are not.
But you only need a handful of the right ones to change
your entire year.
And that is before the lifetime value, the check ins,
the maintenance, the whole family that comes with them.
So here is my promise for the next thirty minutes.
I am going to show you the exact system that added those
patients.
The same one I run on my own business.
And I am going to show you how to build it for
your practice,
without going viral,
without discounting your work,
and without you ever touching a camera schedule.
Twelve months from now, do you want to have added that kind
of production to your practice,
or be sitting in the exact same spot?
Let me show you how it works.
[VISUAL: simple two column graphic]
First, let me be straight about who this is for.
Because it is not for everybody, and I would rather you know
that in the first two minutes than the last.
This is for you if you own an established dental practice.
You are doing somewhere between seven hundred thousand and two million dollars
a year.
You have real overhead, a real team, and real capacity you are
not using.
This is for you if you do high value treatment.
Invisalign, implants, cosmetic, full arch.
The cases worth three thousand dollars, or fifteen, or thirty.
This is for you if you have chairs to fill.
Open hygiene columns.
A new associate.
An operatory you built out and are still paying for.
And this is for you if you are willing to be the
face of your practice.
Not a performer.
Not an influencer.
Just willing to sit down and talk about what you already know.
[VISUAL: right column fills in]
Here is who this is not for.
If you are a brand new practice doing under seven hundred thousand
a year, this is not for you.
You do not have the capacity yet, and I would just be
taking your money to watch you struggle.
Go build your base.
Come back in a year.
If you are chasing viral hits instead of long term authority,
this is not for you.
Go find the agency that promises you a million views.
They will get you a million views from teenagers in another country,
and zero implants.
And if you want a quick hack, or a splashy one off,
or something completely hands off where you never lift a finger,
this is not for you either.
Two days a quarter.
That is what I need from you.
If two days a quarter is too much to grow your practice,
we are not a fit, and that is completely fine.
Still here?
Good.
[VISUAL: quick b roll of shoot days, gear, Neema directing a client]
Quick on who I am, and then I get out of my
own way.
I am Neema.
I run Megafon Productions, here in Vancouver.
For five years I have built content and ad systems for business
owners across the Lower Mainland.
Dentists.
Clinics.
Local practices.
And here is the part that matters.
I do not sell a system I do not run on myself.
Everything I am about to show you, I built for my own
business first.
I ran the ads.
I made the content.
I made every mistake there is to make, with my own money.
Two of the dentists I work with right now did not come
from a referral.
They found me because of an ad I ran for myself.
The machine works.
Let me show you how.